WINTER 2003
School of
Business Administration
Wayne State
University
MKT 7460
INTERNATIONAL BUSINESS MANAGEMENT
READING LIST
PROFESSOR ATTILA
YAPRAK
PART I:
GLOBALIZATION, THE MULTINATIONAL FIRM, AND THE WORLD ECONOMY
1.
Attila Yaprak and Hulya Tutek, Eds. Globalization, the Multinational
Firm, and Emerging Economies (the JAI Press, 2000).
2.
George S. Yip, Total Global Strategy, 2nd Edition
(Prentice Hall, 2002).
3.
Michael E. Porter, “The Competitive Advantage of Nations”, Harvard
Business Review 69, 2, 1990, 73-93.
4.
Tom Murtha, S. Lenway, and R. Bagozzi, “Global Mindsets and Cognitive
Shifts in a Complex Multinational Corporation”, Strategic Management Journal, 19, 2, 1998, 97-114.
5.
C.K. Prahalad and K. Lieberthal, “The End of Corporate Imperialism”,
Harvard Business Review, 77, 4,1998,
69-79.
6.
Chris K. Bartlett and S. Ghoshal, “What is a Global Manager?” Harvard
Business Review, 70, 5, 1992, 124-132.
7.
K. Ohmae, “Managing in a Borderless World”, Harvard Business Review, 68, 3, 1989, 152-161.
8.
A. Fuat Firat, “Globalization and Fragmentation: A Framework for
Understanding Contemporary Global Markets”, Journal
of International Marketing, 5, 2, 1997, 77-86.
9.
Rajeev Batra, “Marketing Issues and Challenges in Transitional
Economies”, Journal of
International Marketing, 5, 4, 1997, 95-114.
10. Jan
Svejnar, “Transition Economies: Performance and Challenges”, Journal
of Economic Perspectives, 16, 1,
2002, 3-28.
PART II: THE
POLITICAL ECONOMY OF INTERNATIONAL BUSINESS
1.
Business
Week, “How
to Reshape the World Financial System”, 10/12/1998.
2.
Business
Week, “The
New Economy: It Works in America, Will it Go Global”, 1/31/2000.
3.
Raymond Vernon, “Big Business and National Governments: Reshaping the
Context in a Globalizing Economy”, Journal
of International Business Studies, 32, 3, 2001, 509-518.
4.
L. Eden and S. Lenway, “Introduction to the Symposium on
Multinationals: The Janus Face of Globalization”, Journal of International Business Studies, 32, 3, 2001, 383-400.
PART III:
INTERNATIONAL BUSINESS THEORY
1.
S. Tamer Cavusgil, “On the Internationalization Process of Firms”, European
Research, 8, 6, Novermber, 1980, 273-281.
2.
J. H. Dunning, “Reappraising the Eclectic Paradigm in an Age of
Alliance Capitalism”, Journal of
International Business Studies, 1996, 461-481.
3.
Brian Toyne and D. Nigh, “A More Expansive View of International
Business”, Journal of International
Business Studies, 29, 4, 1998, 863-875.
4.
M. B. Sarkar and S.T.Cavusgil, “Trends in International Business
Thought and Literature: A Review of International Market Entry Mode Research, an
Integration and Synthesis”,The
International Executive, 38, 6, 1996, 825-847.
5.
Peter J. Buckley and M. C. Casson, “Models of the Multinational
Enterprise”, Journal of International
Business Studies, 29, 1, 1998, 21-44.
6.
K. R. Conner and C. K. Prahalad, “A Resource Based Theory of the Firm:
Knowledge vs. Opportunism”, Organization
Science, 7, 5, 1996, 477-501.
PART IV:
CULTURAL ANALYSIS IN INTERNATIONAL BUSINESS
1.
M. Kearney, “The Local and the Global: The Anthropology of
Globalization and Transnationalism”, Annual
Review of Anthropology, 24, 1995, 547-565.
2.
R. Robertson, “Globalization and Societal Modernization: A Note on
Japan and Japanese Religion”, Sociological
Analysis, 47, 1987, 35-42.
3.
R. W. Belk, “Materialism: Trait Aspects of Living in the Material
World”, Journal of Consumer
Research, 12, December, 1985, 265-280.
4.
R.W. Belk, “Possessions and the Extended Self”, Journal of Consumer Research, 15, September, 1988, 139-168.
5.
J. S. Osland and A. Bird, “Beyond Sophisticated Stereotyping: Cultural
Sensemaking in Context”, Academy of
Management Executive, 14, 1, 2000, 65-77.
6.
C. Nakata and K. Sivakumar, “Instituting the Marketing Concept in a
Multinational Setting: The Role of National Culture”, Journal of the Academy of Marketing Science, 29, 3, 2001, 255-275.
7.
S. Sharma, T. A. Shimp, and J. Shin, “Consumer Ethnocentrism: A Test
of Antecedents and Moderators”, Journal
of the Academy of Marketing Science,
23, 1, 1995, 26-37.
8.
H. C. Triandis and M. J. Gelfand, “Converging Measurement of
Horizontal and Vertical Individualism and Collectivism”, Journal of Personality and Social Psychology, 74, 1, 1998, 118-128.
9.
D. Ralston, et. al., “The Impact of National Culture and Economic
Ideology on Managerial Work Values: A Study of the US, Russia, Japan, and
China”, Journal of International
Business Studies, 27, 1, 1997, 177-207.
10. G.
Hofstede, “Organizing for Cultural Diversity”,
European Management Journal, 7, 4, 1989, 390-397.
11. H.
R. Markus and S. Kitayama, “Culture and the Self: Implications for Cognition,
Emotion, and Motivation”, Psychological
Review, 98, 2, 1991, 224-253.
12. R.
Inglehart, Modernization, Postmodernizaton, and Cultural Change in 43
Societies, Princeton University Press, 1997.
13. D.
Kim, Y. Pan, and H. S. Park, “High vs. Low-Context Culture: A Comparison of
Chinese, Korean, and American Cultures”, Psychology
and Marketing, 15, 6, 1998, 507-521.
14. J.
Searle-White, The Psychology of Nationalism, Palmgrave Publications,
2001.
15. G.
Balabanis, et. al., “The Impact of Nationalism, Patriotism, and
Internationalism on Consumer Ethnocentric Tendencies”, Journal
of International Business Studies, 32, 1, 2001, 157-175.
16. C.
Baughn and Attila Yaprak, “Economic Nationalism: Conceptual and Empirical
Development”, Journal of Political
Psychology, 17, 4, 759-778.
17. H.
Cannon and A. Yaprak, “Will the Real World Citizen Please Stand Up: The Many
Faces of Cosmopolitan Consumer Behavior”, Journal
of International Marketing, 10, 4, 2002, 30-52.
18. G.
Ger, “Localizing in the Global Village: Local Firms Competing in Global
Markets”, California Management Review, 41, 4, 1999, 64-83.
19. C.
J. Thompson and S. K. Tambyah, “Trying to Be Cosmopolitan”, Journal
of Consumer Research, 26,
December, 1999, 214-241.
20. G.
McCracken, “Culture and Consumption: A Theoretical Account of the Structure
and Movement of the Cultural Meaning of Consumer Goods”, Journal
of Consumer Research, 13, June,
1986, 71-84.
21. D.
K. Tse, R. W. Belk, and N. Zhou, “Becoming a Consumer Society: A Longitudinal
and Cross-Cultural Content Analysis of Print Ads from Hong Kong, the PRC, and
Taiwan”, Journal of Consumer Research,
15, March, 1989, 457-472.
22. S.
H. Schwartz and W. Bilsky, “Toward a Theory of the Universal Content and
Structure of Values: Extentions and Cross-Cultural Replications”, Journal of Personality and
Social Psychology, 58, 5, 1990, 878-891.
23. Oded
Shenkar, “Cultural Distance Revisited: Towards a More Rigorous
Conceptualization and Measurement of Cultural Differences”, Journal
of International Business Studies,
32, 3, 2001, 519-535.
24. K.
Sivakumar and C. Nakata, “The Stampede Toward Hofstede’s Framework: Avoiding
the Sample Design Pit in Cross-Cultural Research”, Journal
of International Business Studies,
32, 3, 2001, 555-574.
PART V:
LEVERAGING WORLDWIDE COMPETITIVE ADVANTAGE, STRATEGY AND STRUCTURE IN
INTERNATIONAL BUSINESS
1.
Geert Duysters and J. Hagedoorn, “Do Company Strategies and Structures
Converge in Global Markets? Evidence from the Computer Industry”, Journal
of International Business Studies,
32, 2, 2001, 347-356.
2.
J. Birkinshaw, O. Toulan and D. Arnold, “Global Account Management in
Multinational Corporations: Theory and Evidence”, Journal of International Business Studies, 32, 2, 2001, 231-248.
3.
Jaideep Anand and A. Delios, “Location Specifity and the
Transferability of Downstream Assets to Foreign Subsidiaries”, Journal
of International Business Studies, 28, 3, 1997, 579-603.
4.
J. A. Clougherty, “Globalization and the Autonomy of Domestic
Competition Policy: An Empirical Test on the World Airline Industry”, Journal
of International Business Studies, 32, 3, 2001, 459-478.
5.
T. Herbert, “Strategy and Multinational Organization Structure: An
Organizational Relationships Perspective”, Academy
of Management Journal, 9, 2, 1984, 259-271.
6.
K. Roth and A. Morrison, “Implementing Global Strategy:
Characteristics of Global Subsidiary Mandates”, Journal
of International Business Studies, 23, 4, 1992, 1-13.
PART VI:
VALUE CHAIN INTERNATIONALIZATION, INTERNATIONAL COMPETITION, COLLABORATION, AND
NETWORKS
1.
B. Gomes-Casseres, The Alliance Revolution: the New Shape of Business
Rivalry, (Harvard University Press, 1996).
2.
A. Parkhe, “Interfirm Diversity, Organizational Learning, and
Longevity in Strategic Alliances”,
Journal of International Business Studies, 4th Quarter, 1991,
579-601.
3.
Andrew C. Inkpen, “Learning Through Joint Ventures: A Framework of
Knowledge Acquisition”, Journal of
Management Studies, 37, 7, 2000, 1019-1043.
4.
Tarun Khanna, R. Gulati and N. Nohria, “The Dynamics of Learning
Alliances: Competition, Cooperation, and Relative Scope”, Strategic Management Journal, 19, 1998, 193-210.
5.
D. Blankenburg-Holm, K. Eriksson, and J. Johanson, “Creating Value
Through Mutual Commitment to Business Network Relationships”, Strategic Management Journal,
20, 1999, 467-486.
6.
P. Kale, H. Singh, and H. Perlmutter, “Learning and Protection of
Proprietary Assets in Strategic Alliances: Building Relational Capital”, Strategic
Management Journal, 21, 2000,
217-237.
7.
M. B. Sarkar, R. Echambadi, S. T. Cavusgil, and P. S. Aulakh, “The
Influence of Complementarity, Compatibility, and Relationship Capital on
Alliance Performance”, Journal of the
Academy of Marketing Science, 29, 4, 358-373.
8.
B. N. Anand and T. Khanna, “Do Firms Learn to Create Value? The Case
of Alliances”, Strategic Management
Journal, 21, 2000, 295-315.
9.
S. J. Bell, G. J, Whitwell, and B. A. Lukas, “Schools of Thought in
Organizational Learning”, Journal of the
Academy of Marketing Science, 30, 1, 70-86.
10. T.
K. Das and B. S. Teng, “A Resource Based View of Strategic Alliances”, Journal of Management, 26, 1, 2000, 31-61.
11. B. Kogut, “The Network as Knowledge: Generative Rules and
the Emergence of Structure”, Strategic
Management Journal, 21, 2000, 405-425.
PART VII:
BUILDING, MANAGING, AND CONTROLLING THE GLOBAL ORGANIZATION
1.
Susan P. Douglas and C.S. Craig, “Global Portfolio Planning and Market
Interconnectedness”, Journal of
International Marketing, 4, 1, 1996, 93-110.
2.
Yadong Luo, “Toward a Cooperative View of MNC-Host Government
Relations: Building Blocks and Performance Implications”, Journal of International Business Studies, 32, 3, 2001, 401-419.